bp pulse and Uber Team up to Offer EV Charging Incentives to Drivers

Global energy giant bp and Uber have announced a new global mobility agreement to offer bespoke deals to drivers, including providing incentives for them to charge their EVs with bp pulse. The two companies will work together to offer drivers on Uber’s platform bespoke access to bp pulse’s high speed charging network, including special offers.

They will initially focus on collaborating in a number of key markets including Europe, the US and UK, with other countries including Australia and New Zealand to follow.

The partnership builds on Uber’s initiatives to help drivers go electric, including adding a Charging Map directly to the Driver app to show them where the nearest EV chargers are located as well as launching an EV Hub in the Uber Driver app, a one-stop shop where drivers can get information and compare the cost of ownership (TCO) of an EV with a non-EV.

The two companies will also explore working together on convenience and fuel offers.

Uber has committed to become a zero-tailpipe emissions mobility platform in the US, Canada and Europe by 2030 and globally by 2040.

Richard Bartlett, CEO, bp pulse, says: “Drivers on Uber’s platform need great value access to the fast, reliable charging infrastructure we’re building as they make the switch to electric. We’re investing billions of dollars worldwide in high-speed EV charging, digital products and services, and large scale bp pulse Gigahubs™ that will help commercial customers eliminate tailpipe emissions."

Christopher Hook, Uber’s Global Head of Sustainability, adds: “We want Uber to be the cleanest platform on Earth because it's the right thing for consumers, our cities and our business. Getting to 100% electric is not something Uber can do alone. It is a team sport, and it will take partnerships like this to reach zero tailpipe emissions, especially as we know availability of easy to access, affordable charging infrastructure is one of the biggest challenges for drivers.“

bp aims to increase its network of public EV charging points by 2030 to over 100,000 worldwide.