Hyundai Unveils INITIUM Hydrogen Fuel Cell Electric Concept Vehicle

Hyundai Motor Company has unveiled its INITIUM hydrogen fuel cell electric vehicle (FCEV) concept at its 'Clearly Committed' event held at Hyundai Motorstudio Goyang in South Korea. INITIUM provides a preview of a new production FCEV that Hyundai Motor plans to unveil in the first half of 2025.

Hyundai Motor fitted Ithe new model with aerodynamic wheels to reduce the drag of low rolling resistance tires, for a targeted driving range of more than 650 km between refueling.

By further developing Hyundai's fuel cell technology the company has increased the output of the stack and enhanced battery capacity, allowing for an electric motor output of up to 150 kW. 

It also includes a FCEV-specific route planner that addresses charging infrastructure.

With this feature, users can easily plot an optimal route, finding charging stations along the way without having to access a separate app or make a phone call. 

This SUV concept marks the debut of Hyundai Motor's new design language – called 'Art of Steel' – embodying the character of HTWO, Hyundai Motor Group's dedicated hydrogen value chain business brand.

Jaehoon Chang, President and CEO of Hyundai Motor Company, adds: "Hyundai Motor's clear, unwavering commitment to hydrogen over the past 27 years is rooted in our belief in its potential as a clean, accessible and therefore fair energy source for everyone. We are dedicated to pioneering a future where hydrogen is used by everyone, in everything, and everywhere. We invite you to join us on this journey."

SangYup Lee, Executive Vice President and Head of Hyundai and Genesis Global Design, adds: "Our challenge began from the manufacturing stage, where we pushed the formability of steel to the extreme to create a form of art. With INITIUM, we've crafted a more SUV-like design that is both solid and safe, reflecting our dedication to our customers through 'customer-centric design'."

Hyundai Motor plans to showcase INITIUM at the Los Angeles Auto Show and Auto Guangzhou in November.