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The Big In-Car Cinema – Mercedes-Benz Unveils AI-Powered MBUX Hyperscreen
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Mercedes-Benz has revealed the MBUX (Mercedes-Benz User Experience) Hyperscreen, which is, for the first time, optionally available in its fully electric luxury saloon EQS.
The large, curved screen unit stretches almost the entire width from the left to the right A-pillar. Added to this is artificial intelligence (AI) which makes it capable of learning, the display and operating concept adapts completely to its user and makes personalised suggestions for numerous infotainment, comfort and vehicle functions.
The MBUX Hyperscreen also serves as an attentive assistant for the passenger. It receives its own display and operating area.
Gorden Wagener, Chief Design Officer Daimler Group. “With our MBUX Hyperscreen, a design vision becomes reality. We merge technology with design in a fascinating way that offers the customer unprecedented ease of use. We love simplicity, we have reached a new level of MBUX.”
Sajjad Khan, Member of the Board of Management of Mercedes-Benz AG and CTO, adds: “The MBUX Hyperscreen is both the brain and nervous system of the car. The MBUX Hyperscreen continually gets to know the customer better and delivers a tailored, personalised infotainment and operating offering before the occupant even has to click or scroll anywhere.”
Unveiled in 2018 in the current A-Class, there are now more than 1.8 million Mercedes-Benz passenger cars equipped with MBUX on the roads worldwide.
The reveal can be viewed by following the link below.
https://media.mercedes-benz.com/player/5c23c471-cec1-45fb-abe6-c90d896b5606