Toyota Announces Plans to Boost Electrification Development in China

Toyota Motor Corporation says it will will work towards strengthening its local development of intelligence and electrification technology to provide electrified vehicles in the Chinese market. The company will promote and accelerate local design and development of smart cockpits for a better user experience through interior space design and use of AI, as well as autonomous driving systems/advanced safety features that better fit the actual situation in China.

It plans to accelerate electric powertrain development with Denso and Aisin.

It will also change the company name of Toyota China's largest R&D facility 'Toyota Motor Engineering & Manufacturing (China) Co., Ltd.' to 'Intelligent ElectroMobility R&D Center by TOYOTA (China) Co., Ltd. (IEM by TOYOTA)' as of August 1.

Engineers from three R&D facilities within China will be placed into the IEM by TOYOTA project.

Toyota will introduce 15 BEVs, including seven new Toyota bZ BEV models by 2025.

Tatsuro Ueda, Chief Executive Officer of the China Region, says: "The Chinese market is growing at an unprecedented pace. Toyota will also work together as a group to reform how we work & think to survive in China. By promoting local development with IEM by TOYOTA at its core, we will attempt to develop and provide competitive products that can satisfy Chinese customers at a fast pace. Furthermore, we will look to share development results and lessons learned in China, not only within China, but also globally."

Toyota is establishing a full line-up of electrified vehicles to reduce CO2 emissions with the aim of having 70 electrified models by 2025.